Get More Google Reviews: Ask Your Suppliers & Vendors

Unlock a Hidden Goldmine: Get Google Reviews From... Your Suppliers?!

Hey everyone, gather 'round for a quick Knowledge Bomb Alert! 💣

We all know the drill: getting positive Google reviews is crucial for building trust and attracting new customers. We chase down happy clients, send follow-up emails, maybe even leave little reminder cards. But what if I told you there's a source of valuable reviews most businesses completely overlook?

Think about it. You spend time nurturing relationships with your customers, hoping they'll share their positive experiences online. That's essential, no doubt. But you're also a customer yourself!

Flip the Script: Ask Businesses Where YOU Are the Customer!

That's right! The businesses you pay for services – your suppliers, vendors, and service providers – often have a unique and valuable perspective on working with you. And guess what? Their positive feedback, shared as a Google review for your business, can be incredibly powerful.

Consider these scenarios:

• Your Cleaning Crew: Do they find your office easy to work with? Do you communicate schedule changes clearly and pay your invoices promptly? If they appreciate your professionalism, that's a potential review highlighting how organized and reliable your business is!
• Your IT Support Company: Are you responsive when they need access or information? Do you treat their technicians respectfully? A review from them could showcase your company's efficiency and collaborative spirit.
• Your Landlord or Property Manager: Do you pay rent on time and maintain your space well? Their review speaks volumes about your stability and responsibility.
• Your Equipment Supplier (like that hot tub company example!): Do you keep them informed about your needs or schedules (like booking updates)? Are you easy to coordinate deliveries or service calls with? This highlights your operational smoothness.
• Your Marketing Agency, Accountant, Coffee Supplier... the list goes on!

Why This Strategy Rocks:

• It's Often an Easy Ask: You likely have established relationships with these businesses.
• Unique Perspective: They can highlight different strengths than your direct customers might – like your payment reliability, communication skills, or B2B professionalism.
• Builds Stronger Partnerships: Asking for (and potentially giving) reviews can strengthen your B2B relationships.
• Untapped Potential: Most of your competitors probably aren't thinking of this!

How to Make the Ask:

1. Identify Good Candidates: Think of suppliers you have a positive working relationship with.
2. Choose the Right Moment: A good time is often after a smooth transaction, a compliment you've given them, or when you've just paid an invoice promptly.
3. Be Polite and Direct: Something like, "Hey [Name], we really appreciate the great service you provide us. We're working on building our online presence, and a positive review on Google means a lot. If you've had a good experience working with us as a client, would you mind taking a moment to share it?"
4. MAKE IT EASY: Provide a direct link to your Google review page! (Search your business on Google, click "Reviews," then "Write a review" – copy that URL).
5. Offer Reciprocity (Optional but Nice): "We'd be happy to leave a review for your business as well!"

Don't let this hidden goldmine go untapped. Start thinking about the businesses you support and consider asking them to share their positive experiences working with you. You might be surprised how many easy, authentic reviews you can gather!

Give it a try and let us know how it goes! #GoogleReviews #BusinessTips #OnlineReputation #B2B #SupportLocal

About the Author: Matthew Thompson

Matthew Thompson is a licensed employing real estate broker in Louisiana and Colorado, with twenty years of experience in the vacation rental home industry. He holds a degree in Chemical Engineering from Louisiana Tech University and is also the developer and founder of OwnerWebs.com, a vacation rental website builder. (View his professional profile)